Mockup What Is. A mockup is a static design of a web page or application that features many of its final design elements but is not functional. But still a mockup is not clickable just like the wireframe.
In manufacturing and design a mockup or mock up is a scale or full size model of a design or device used for teaching demonstration design evaluation promotion and other purposes. Typically mid to high fidelity mockups reflect the design choices for color schemes layouts typography iconography the visuals of navigation and the overall atmosphere of the product. In addition to setting aside time to answer the important visual questions mockups have several other benefits.
The purpose of a prototype.
It s useful to breakdown each part of that definition. We live in a world where we need to move quickly and iterate on our ideas as flexibly as possible. You can use product mockups to get feedback on a product concept before mass production or in a presentation to administrators stakeholders or investors. The purpose of a prototype.
